You have probably already seen the first two videos that introduced our young company to the typosphere. While Le Back Office introduced the creative task force at the BAT, La Bonne Idée revealed the innovative and very French methods we put up to stimulate creativity.
Today we are pleased to introduce the third and last (so far) video in the series: Le Kerning. This video will reveal the secrets of a good spacing adjustment, and above all the risks you take when misevaluating it.
This video series is the result of a collaboration with a team made of young professionals of the cinema industry, bubbling with imagination and talent. One must believe that our own enthusiasm for the creation of our foundry has been infectious, because they committed themselves into this bold promotion of the project with an incredible energy and a great autonomy. It's difficult to describe how moving it has been for us to witness the making of those little wonders.
We want to express herein our warmful thanks and eternal appreciation to those artists. We only hope one thing: do that again very soon with them! And also to see them very soon on the silver screen. Besides, if you happen to be in touch with James Cameron, or even Luc Besson, don't hesitate to let them know the following contact details: